As part of their series profiling entrepreneurs, NI Business Info have been talking to babocush founder Kerry Nevins. In this interview, they asked Kerry about her motivations and the origins of the babocush.
Kerry details what inspired her to create the cushion and acknowledges the support she received from the University of Ulster and InvestNI. Reflecting on her 14-year journey, the company founder also notes the challenges she faced along the way.
Discussing patent protection, safety standards and the future, the interview explores what is needed to take an idea from inception to international markets.
The brief Q&A is a must watch for those on the verge of starting their business or expanding into new markets. For more info on babocush, follow us on Facebook or Twitter.